“Chevron Chemical Company's plastic sales organization has used your training methods since 1982...The selling skills courses reinforced and enhanced sale skills. Each skill was covered and then practiced. What really differentiated your format was the use of role plays using our products and services and the extensive video taping...Our sales organization has matured and improved its professional selling skills as a result of your training sessions.”

Peter Toohy
Manager, Plastic Sales
Chevron Chemical Company
Houston, Texas

Other Sites:

Negotiation Training

Presentation Skills

Phone Sales Training

Welcome to the Sales Training Institute, a custom sales training and development company offering public sales training seminars and custom in-house sales training.

Sales Training Seminars in Wisconsin
Our sales training seminars are available in an open enrollment public format across the US and Canada.

We also offer unique private, fully customizable sales training tailored to the needs of the client organization and delivered on-site at the time and location of our clients choice. Major cities in Wisconsin include Milwaukee, Madison, and Green Bay. If you don't see your city listed in our upcoming seminars please contact us to see if one can be arranged.

We help sales organizations professional staff to design and optimize their strategies for selling and winning business tactics by implementing results driven strategic sales systems and programs where their customers will become their life long business partners.

For free, no obligation information on how we can help you please contact us today.

Our training seminars, workshops, courses and programs include:

• In-house sales training seminars

• Open enrollment sales skills seminars

• Sales presentation training

• Sales negotiation training

• Sales Management Training

• Phone sales training

• Value selling skills

• Sales force training, industries include:

  • real estate sales training

  • pharmaceutical sales training

  • automotive sales training

  • retail sales training

  • insurance sales training

  • hotel sales training

  • IT sales training

  • sales representative training

  • executive sales training

Sales Training Tipss

Comparative Sales Advertising

It is inevitable that a downturn in the economy would prompt advertisers to more closely scrutinize where they spend their money.

Those of you selling newspaper advertising will find that one of your major competitors is radio advertising. Radio advertisers have convincing sales tools, such as audio spec ads and maps on listener demographics and signal reach. These tools help to raise the advertiser’s expectations and close the sale.

How, then, can a newspaper sales person compete? How do advertising sales people convince their customers to allocate their advertising budget on newspapers rather than radio?

The following questions may help you understand the effectiveness of newspaper advertising over radio:

How many radio stations are in your market?

Why is the radio on?

How many people are listening?

Who listens to radio commercials?

Click Here for the complete "Comparative Sales Advertising" Article

Major cities in Wisconsin include Milwaukee, Madison, and Green Bay. If you don't see your city listed in our upcoming seminars please contact us to see if one can be arranged.

Milwaukee

Although German influence in Milwaukee has wained since the mid-1800s, when one-third of Milwaukee's population were of German descent, German culture is still very much evident throughout the city. Milwaukee, the largest city in Wisconsin, is located in the southeastern portion of the state on the shore of Lake Michigan.
http://www.mmac.org/

Madison

Madison uniquely couples small town charm with big city flavor. Downtown Madison is the only American city center built on an isthmus, between Lake Mendota and Lake Monona. The massive dome of the state capitol building dominates the skyline of this booming government, business and education center.
http://www.greatermadisonchamber.com/

Green Bay

A city synonymous with its sports team, Green Bay was established on the banks of Lake Michigan in 1634. It stands today as the oldest settlement in the Midwest. Green Bay and the surrounding area offers visitors a variety of attractions, shops, restaurants and entertainment.
http://www.titletown.org/

 

Sales Training Programs, Seminars & Workshops are available in the US and Canada:
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