Sales Training in Michigan 

Welcome to the Sales Training Institute, a custom sales training and development company offeringpublic sales training courses and custom in-house sales training.

Sales Training Courses in Michigan
Our sales training seminars are available in an open enrollment public format across the US and Canada.

We also offer unique private, fully customizable sales training tailored to the needs of the client organization and delivered on-site at the time and location of our clients choice. Major cities in Michigan include Detroit, Lansing, Ann Arbor, Flint, Grand Rapids, Sterling Heights, and Warren. If you don't see your city listed in our upcoming courses please contact us to see if one can be arranged.

We will help your sales team develop a series of powerful custom sales presentations that lead your prospects to take action immediately. We will increase your sales staff's selling skills by having them practice and implement practical, usable sales skills which mirror their customers acquisition process.

"Excellent course that not only teaches you how to approach your targets, but also insight into yourself. "

Rob Chafin, Customer Service - Detroit, Michigan

For free, no obligation information on how we can help you please contact us today.

Sales Training Tips

Sales Advertising Tools

Every tool is designed for a specific purpose: hammers are designed for driving or removing nails; chainsaws are used to trim and cut trees; screwdrivers are used to tighten or remove screws. In business, we sometimes try to use the wrong tool for a job. Just as you can’t use a hammer to trim a tree, you can’t use the wrong tool in business. For successful sales results, you need to use the proper tools when advertising.

Listed are a few tools we use in advertising. Make sure you know how to use them before you pay for an ad.

  • Collateral
  • Testimonials
  • Websites
  • Periodicals
  • Television
  • Co-op

Click Here for the complete "Sales Advertising Tools" Article


Major cities in Michigan include Detroit, Lansing, Ann Arbor, Flint, Grand Rapids, Sterling Heights, and Warren. If you don't see your city listed in our upcoming courses please contact us to see if one can be arranged.

Sales Training Programs, Courses & Classes are available in the US and Canada:
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