The sales business can be difficult and up to 90 percent of new companies fail in the first year. The reason many of these sales organizations fail is because they lack the ability to make good, clear connections with new clients.
They often rely on people and businesses that they know and feel confident with and do not work towards creating new customers because they lack the people skills and confidence to make it a reality.
One of the best ways to increase your connection and boost your sales business is to use some simple hypnosis techniques.
You may think of a person in a trance while someone swings a pocket watch on a chain and you seeing a person fall into a trance.
Although this type of hypnosis can be effective, covert hypnosis can be used at anytime or at any place. It relies on a person's voice and sometimes their body language to influence others.
Covert hypnosis is simple to use and is great to use in many aspects of your sales business. The potential client will not even know that you are using it and the results can be amazing.
The other set of techniques that can be utilized in your sales business covertly is NLP or Neurolinguistic programming. These are a set of techniques that speak directly to the person's unconscious mind and therefore influence their decision to buy any product or service that you might be selling.
One of the ways in which to use covert hypnosis and NLP in your sales business is to find out what a particular's customers wants and needs are.
This is done early on in a conversation when the salesperson is attempting to establish rapport with the potential customer. During the flow of regular conversation they insert questions that they will use later during the sales pitch.
This can be done by using a story. Here is an example in which the salesperson is selling a television.
"You know, for last Super Bowl, I had a few of my buddies over. We had all the snacks and plenty of drinks. Did you see the game?"
"Yeah it was great."
"Well, the game was great -- but it was tough for 8 guys to crowd around a small 26" television. In fact, a couple of the guys left and went to a bar at half time. It was a bummer, you know what I mean?"
"Yeah, that sounds rotten."
"I vowed to myself that this year I would buy a larger TV. Big screen TV's can be expensive right?"
"Yeah, they sure are."
"I wanted to wait until I found a sale on the TV, but I did not want to skimp on quality. Quality is important to me how about you?"
"Yes, there are only certain brands I will buy."
Now the salesperson has a number of answers they can use later in order to make the sale. Words like: sale, quality and friends are now in the salesperson's mind to use.
These are keywords that are a connection between the salesperson and the customer. Now let's look how these are used to make the sale and grow your sales business. In this example the salesperson uses a covert hypnosis technique of visualization.
Now imagine what it will be like for this next super bowl. Your buddies are over at your house and the table is full of food and snacks. In front of you is a big screen TV. Your friend's are impressed and it is like you are there at the game. Can you hear the sounds of each tackle? Can you smell and taste all that awesome food your wife made for just this occasion."
"Yes."
"Now imagine bringing that JVC large screen TV home. It's the brand you really wanted and your wife approaches you as you set it up."
Laughing, "Yeah I can imagine her face."
"You then show her the receipt and how many hundreds of dollars you saved. She smiles and gives you a kiss. You made the right deal. That night you watch your favorite movie and it is like it was when you two were on a date at a movie theater. You make popcorn and pour drinks and sit on the couch. Your wife again tells you how smart you were to buy the TV at such a low price."
As you can see the more details that are used in the visualization the stronger the connection for the person. This kind of visualization and covert hypnosis can really help a growing sales business.
